Frank Hohenleitner
Senior Director
18+ years of experience in marketing strategy, transformation, and growth acceleration
Clients across a range of industries, including financial institutions and consumer packaged goods
Frank Hohenleitner is a Senior Director with Alvarez & Marsal Digital & Technology Services in Zurich. He brings 18+ years of experience in marketing strategy, transformation, and growth acceleration. His primary areas of concentration are digital acquisition, execution excellence, marketing efficiency and cost takeout programs, personalization, and customer data monetization (e.g., retail media, loyalty). Mr. Hohenleitner has worked with clients across a range of industries, including financial institutions, consumer packaged goods, retail, and travel.
Prior to joining A&M, Mr. Hohenleitner spent five years with Boston Consulting Group, where he most recently served as Associate Director and was part of the Senior Leadership team. He led several transformation projects, various growth missions, and numerous marketing excellence projects as a core member of the Marketing, Sales and Pricing practice in Europe.
Previously, Mr. Hohenleitner served as Managing Partner and shareholder of SYZYGY Performance, a leading digital marketing agency specializing in data-driven marketing and digital media, which he scaled up and successfully integrated into the WPP network.
Mr. Hohenleitner earned a master’s degree in business from WFI - Ingolstadt School of Management in Germany.
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